Make your brand a STAR on big screen
Khushi Advertising provides advertisers with innovative communication solutions to capture the imagination of cinemagoersvia a wide range of both above-the-line and below-the-line media solutions.
Khushi Advertising has successfully bagged the exclusive rights of Adfilm screening across 115+ screens of Cinemax Multiplex chain PAN INDIA. The rights has been taken for all existing and upcoming Cinemax Multiplex screens across India for three years.
The company also holds sole cinema slide rights with Inox. This gives us an edge over others.
Why On Screen Advertising?
For a number of reasons:
Film Industry is HUGE in India and Cinema offers an ambience conductive to undivided attention of the audience - as a result your brand reaches a relaxed and receptive audience who are in an anticipatory frame of mind.
Easy Creative to produce. Low cost production.
Research has proved that a Captive audience delivers advertising recall that is upto five times greater than that elicited by television commercials.
Cinema is the only place that offers dramatic creative impact of the big screen where audiences can truly relax in a darkened auditorium and fully engage themselves with the on screen action.
Filmlets
No huge budgets needed for this one. A filmlet is a minifilm that showcases a product on the same scale as a film but with an innovative concept that brings life into still images through animation, special effects and voice-overs.
Slides
Slides are the traditional frames treated like print ads on-screen, which can be presented with or without Audio effects. The advantage with slides is the budget and isĀ an excellent support medium to your print campaign.
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